Shanghai Market Solutions Co., Ltd. has ample
research experiences in various markets, such as Consumer market,
Information Technology, Advertising, Pharmaceutical, Health Food,
Electronic & household electric appliances, Industrial products,
Real estate and media etc. Most of our clients are well-known multinational
enterprises or joint venture enterprises. And quite a few international
advertisement agencies are also the object of our service. In addition,
we have been keeping long-term cooperative relationships with world-famous
internationalized market research companies such as Research International,
Millward Brown, IFOP and ACORN etc.
| IT
& Telecom |
Goods
for Everyday Consumption |
Food |
Medicine
& Health Care |
Household
Electric Appliance |
Advertising
Company |
|
Motorola
Alcatel
Yahoo
¡¡
|
Uniliver China
3M
Henkel
Johnson
¡¡
|
PepsiCo Snack
Danone Group
President Food
Shiwang Beer
¡¡
|
Heats K
Roche
Novartis
Health
¡¡
|
SONY
Philips
¡¡
|
Ted Bates
Ogilvy
Fcb Worldwide
Dai-ichi Kikaku
¡¡
|
Concrete Successful Cases
Case
A: Awareness and Preference Tracking Study for electronic manufacturing
functional test
¡¡¡¡¡¡equipment
This
project is a long-term tracing research throughout the Mainland
China fulfilled by MS entrusted by an international leading market
research company. It is carried out twice per year.
---
Research Method: Telephone Interview
--- Scope of Execution: Throughout the Mainland China
--- Target Respondents: Director of production division and stock
division
Case B: Concept Testing of New Products
This project is concept-testing research fulfilled by MS entrusted
by a well-known healthy food company for repositioning of its products.
--- Research Method: Focus Group Discussion
--- Target Cities: Shanghai, Beijing and Guangzhou
--- Target Respondents: Purchasers and users of relevant healthy
food products
Case
C: Sampling and promotion of consumer products
This project is activity of sales promotion and sampling of new
products fulfilled by MS entrusted by a world-famous manufacturer
of consumer products in several major cities of the Mainland China.
--- Research Method: Door to Door Sampling
--- Target Cities: Several major cities of the Mainland China
--- Sample Size: Millions
|
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